I was just at Dailyshite.com and saw this awesome ad from Samsung, with a few classic horror monsters taking profile photos of themselves. By using a few tips like flashing some cleavage and using low angles, they managed to make themselves look pretty cool. If Medusa and the evil hag can look pretty hot, then I think there might be hope for tech journalists. Then again, maybe not.
Also note that they never had to resort to silly Asian “teardrop” poses either.